Oregon State Productions Blog

Maximizing reach So much of advertising depends on reach. It doesn’t matter what medium or channel you are considering. Before you can drive engagement and deliver conversions you have to start by reaching your audience. Sometimes reach at a university ebbs and flows outside of our control. During the summer months reach is diminished. Students […]

Time lapse photography has occupied my attention for several years. The visual passing of time strikes a chord with the part of me that is in constant daydream mode.

Our latest digital campaign is underway. It’s our Beaver Nation interactive documentary, and it’s following the themes of the ongoing Beaver Nation efforts led by our sister unit, University Marketing. The whole campaign launched last year with our new commercial (also produced by our team in partnership with University Marketing). What the interactive documentary does is establish […]

Here at Interactive Communications, we like to experiment. We’ve built DIY camera rigs and try the nightly builds of Magic Lantern firmware on our Canon cameras. Heck, I even built my own timelapse camera slider, going so far as to write my own program to set the move speeds. We do it because we want […]

Classes may have been cancelled, but the campus was bustling with students and faculty taking in the rare site of a foot of snow blanketing our gorgeous campus. Everyone was capturing the moment with cameras and smartphones, or just standing and reverently soaking it all in.   – David

The Web Communications department has changed dramatically over the past few years as we try to keep pace with the evolving digital landscape. The advent of web video, social media and mobile devices has redefined how we communicate.  As a reflection of these changes, our team has grown from three web specialists to a group of […]

My first blog post comes in the form of our brand new 30-second institutional spot. This is the commercial that will be played during sports broadcasts and ad buys for the Beavers. The team contributed to production of the commercial with collaboration from the OSU Marketing team. I want to offer some of my favorite […]

This is a quick video tour of our new office space. It is also a test run of a new toy that Justin put together. He picked up the new GoPo HERO3+ and built a motorized brushless gimbal. Which of course means, a thingy that helps keep the camera stable and smooth while you move […]

July and August were all about getting rid of the (awesome) commencement stories we worked so hard on in the spring and replacing it with awesome content that could see us through the summer and straight into school. Here’s a look at the stories we took down. Stories up on the site at this time […]