I stumbled on the web site Social Media Today. I wanted to share an article they had on measuring social media success. This is the big challenge for me and others who rely on grants and must show the impact of incorporating social media into a project plan or program.
See – Tools and Metrics You Need to Measure and Monitor Social Media Success
Another amazing resource on this topic and other related topics are written by Beth Kanter at Beth’s Blog: How Nonprofits Can Use Social Media
wow, thanks for the link love!
I definitely think the Webbed-O-Meter should be included on this list. It’s a very thorough tool.