The new OSU brand is more than the new logo. A consistent and powerful brand will increase awareness and support for the university’s mission of teaching, research and outreach. Undeniably, some patience will be required as tools and resources become available, but there is information to help you adjust to the new brand.
The first person* to tell us the official names of the primary colors in the comment section of the blog will receive some new brand swag! Brand colors can be found in the OSU brand guide.
*Staff and faculty who participated in the brand launch on April 24, or attended the Brand Conference on April 25, are ineligible to participate.