Episode 4 is the first part of a two-part conversation with Dr. Baruch
Fischhoff of Carnegie Mellon University. A prominent national expert on risk analysis and communication, Fischhoff makes a persuasive case for a “nonpersuasive” approach when communicating with the public about scientific and technical issues such as climate change.
Episode 4: Baruch Fischhoff, part one (duration: 23:54)
